How much should you be spending on marketing in 2020?

Many of our clients come to us without an understanding of how much they should be spending on marketing their business. They have a number in mind and some ideas about the areas in which they would like to gain some traction, but little knowledge of trends and how much money they should be allocating to digital marketing (online) versus traditional marketing (offline). Here is a great article that speaks to the topic and what you should be doing in 2020. Here at Ithaca Flair we can work with you to get the best return on your investment and create an adaptable marketing strategy for this year and beyond. 

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